Showing posts with label Digital. Show all posts

Monday, May 7, 2012

Family Photography: The Digital Photographer's Guide to Building a Business on Relationships

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Post Date : May 07, 2012 08:30:51 | Usually ships in 24 hours

Family Photography: The Digital Photographer's Guide to Building a Business on Relationships

Going beyond how to capture memorable family photos, this examination spotlights the special touches and relationship-building skills that turn subjects from clients into friends. The author’s signature techniques for generating repeat business are shared, revealing how to remain a family’s constant photographer for years—from maternity portraits and baby photos to wedding images and senior snapshots. Specific suggestions are featured, including reaching out through social networking sites, blogging, and hosting special parties and events. Offering a comprehensive approach to building a successful portrait business, this handbook demonstrates how relationships with subjects are just as important as the pictures created for them.

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Sunday, February 26, 2012

Social Media Marketing for Digital Photographers

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Post Date : Feb 26, 2012 17:54:04
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Teaching photographers how to use social media to grow their businesses --

With the rapid rise of both digital photography and social media, amateur photographers can now turn what was once a hobby into a thriving business. Social media sites such as Twitter, Facebook, LinkedIn, and Flickr offer loads of exciting marketing opportunities. This practical guide from a well-respected marketing strategist shows you how to take advantage of social media to grow a profitable photography business. If you've been wondering which social media sites to use, how to use them, how often to use them, and more, this book is for you.

Guides you through how to market your photography business on Twitter, Facebook, LinkedIn, Flickr, and other social media sites
Shows you how to translate your use of social media into increased profits
Helps you answer such questions as "Which sites should I use?" and "How do I get started?"
Provides invaluable insights from top photographers discussing their social media business success stories

Whether you're just starting a professional photography business or are a seasoned pro looking for good advice on using social media to promote yourself, Social Media Marketing for Digital Photographers is the book you need.

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Thursday, February 9, 2012

Digital Wedding Photography: Capturing Beautiful Memories

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| Price : $19.69 | Post Date : Feb 09, 2012 21:15:21
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Fully revised and updated! Full-color guide to capturing great wedding images and building a successful photography business

This full-color book from acclaimed professional wedding photographer Glen Johnson not only teaches you how to take memorable photos, it also shows you how to start a wedding photography business. Packed with great tips and savvy advice, this new edition helps you set up efficient workflows, choose camera equipment, manipulate images, make impressive presentations, and launch smart, photo-based marketing strategies to build your business. Best of all, it's loaded with new, superb photos that illustrate photography techniques.

Shows you how to set up and capture beautiful photos, posed or candid, in all kinds of settings, for weddings and other special events
Offers practical marketing strategies for building your own photography business, including how to build a fantastic Web site that attracts clients
Covers current camera equipment and accessories, post-shoot digital darkroom techniques, digital editing software, and how to print your images successfully
Gives you invaluable insights and tips from the author, who is one of the country's top wedding and special events photographers

Capture better pictures of some of life's most memorable events—and build a sucessful photography business—with this indispensable guide!

From the Author: 5 Tips for Wedding Photography

1) Get to know how your camera reacts to different types of scenes so you can respond quickly during a wedding. This is especially important for extreme light situations, like when the scene is filled with something white or black, or when there is a small shaft of light where you want the proper exposure. Knowing how to react to these situations in advance will allow you to catch moments that pass by quickly.

2) Spend the extra time and energy it takes to really learn how to use Lightroom well. Far too many new photographers expend time learning Photoshop first when Lightroom is a much more valuable tool for the wedding photographer.

3) Spend time and money on networking with other wedding vendors and especially with other photographers. Every friend you make in the business will funnel clients your way.

4) Invest time in learning how to make your own website and how to incorporate basic Search Engine Optimization. The returns you get from this work will reap huge benefits over the years because it opens the door to worldwide advertising which is far cheaper and easier than any other form of advertising you will ever find.

5) When you first start out, try to find an established photographer that will let you work with them for free. If you can't do that, offer to shoot at least 10-15 weddings for free before you start charging money. That experience, along with reading books, will give you the basic building blocks to get started shooting small weddings for clients with the lowest budget. From there, you can start climbing slowly up the ladder towards better and higher paying jobs.

From the Author: Example Photos